Introducing Retail Media Risk Index (RMRI™)
Your ads are running. But what are they running into?
Marketplace chaos doesn't show up in your media reports but it's quietly eroding every dollar you spend on retail media.
Scroll to exploreYOU EXPECT A CLEAN DIGITAL SHELF
Click below to see what your shoppers actually experience.
YOUR SHOPPERS SEE SOMETHING ELSE
Duplicate listings, unauthorized bundles, and more steal your clicks. Every one of these is a leak in your retail media funnel.
Scan Your Category
Run an RMRI™ diagnostic to uncover hidden risks eroding your retail media performance.
THE FORCES DRAINING
YOUR RETAIL MEDIA ROI
These aren’t edge cases. They’re happening in your category right now.
Marketplace CX
Measures how easily customers can find and choose your brand when they search. Unauthorized resellers, duplicate listings, and look-alike products dilute brand control on the digital shelf.
Your demand is captured. Just not by you.
Price Compression
Unauthorized sellers undercut your pricing. Margins erode. Ad performance suffers. Your media dollars work harder for less return while third-party sellers create channel conflict.
You’re funding a race to the bottom and losing twice.
Seller 1
$0.00
Seller 2
$0.00
Seller 3
$0.00
Can’t Realize a Profit
Product is now unprofitable to sell.
Retail media ROI has been completely eroded.
Your Brand’s Product
Official Brand Store
4.8★Unauthorized seller undercut your price and stole the Buy Box
Competing Sellers
Unauthorized Seller A
3.2★
$1,089.99
Unauthorized Seller B
4.1★
$1,125
Gray Market Seller
2.8★
$1,049
Buy Box Integrity
When unauthorized sellers win the Buy Box, you lose control of price, customer experience, and attribution.
You pay for the click. They get the cart.
THIS PAGE SHOWS YOU THE PROBLEM.
The RMRI™ Report shows you exactly where your brand
is positioned within your category.
Your personalized report includes:
Your brand’s exact RMRI™ score and risk level
Where you stand vs. category average and top performers
Which of the three risk signals is costing you the most
Actionable recommendations to become a category leader
This isn’t another audit. It’s the first retail media diagnostic that measures what your campaign reports don’t.
Request Your RMRI Report